|David signing a Flotsam book.
You might be wondering what a Think & Do Tank is? Over the past two years, I've designed and refined a Think & Do Process at the lab to foster an open space for people of varied disciplines and backgrounds to come together and effectively learn from each other and create together. The Think & Do Process often occurs over multiple sessions with the goal of creating real tangible products / productions. As Albert Einstein famously said, "Problems cannot be solved at the same level of awareness that created them." This is not a single or solitary occupation but a collective, an embracing and transforming process of engagement where transparency across disciplines has us “see with new eyes;” to push ourselves and each other to be constant learners, to grow and innovate to better ourselves and the world we live in.
|Collective Storytelling of Flotsam
Participants come from varied disciplines and backgrounds, are asked to come and be mentally present throughout the entire session, respecting the goal of the day and the resources allotted within the time frame. This also holds true with the group / company involved in the process that has a stake in the final deliverables. This open line of communication before, during and after the Think & Do session helps make the entire process stronger and relevant to everyone’s expectations. Through this process perspectives are synthesized from those who are participating in the creative process and key takeaways with possibilities for incubation of new research‐design projects are identified.
|Ideating Opportunities with Transmedia
We will share the conceptual design of the Flotsam Transmedia Play Experience at the upcoming Innovation Summit on March 30th and then continue incubation with focus groups in late April. So more to come! I hope in future posts I'll be able to share some of my ideas on how we define Transmedia play, learning and performance.